We are talking about a strategy implementation that involves the legal processes and specific administration of the laws of the country, in addition to business concept adapted to the peculiarities of local, keeping the chain’s philosophy, as well as the expansion through franchising, which requires a specific methodology. In the words of Beatriz Irun, CEO of Suoyou Limited, we have been since 2005 implanted in China, we have offices in Beijing, Shanghai, Guanzhou and Hong Kong and have a multidisciplinary joint team that allows us to advise companies that decide to land in the country, ensuring that they are able to successfully establish and at all times to monitor its development. It is true that the economic data of the country attracts many companies hungry for good economic results, but this market is not at all simple, requires a constant effort and a clear strategy that from our company we bring market experience to make more fruitful the achievement of objectives. It is a reality that China is a market with great cultural differences, so this company moved to its customers the need to build an autonomous management system that would allow control from its parent without that require your permanent physical presence. We are the eyes of our customers in China. Be able to look with Western eyes but knowing understand the parameters of Chinese consumption and behavior has been in these past eight years one of the keys to our success and our customers by marking strategies and taking advantage of business opportunities in a market subject to constant change and fast speed. In a few years we are being spectators of the passage from producer to consumer country.
China gives US great opportunities that we are taking advantage of and making our clients from accessing them: see 2012 as the year of the franchise, says Beatriz Irun. mundoFranquicia Consulting is a company specialized in doing consultancy of the highest quality for all organizations that see a suitable formula for business and growth in the franchise. Through its special attention a methodology widely proven in a large number of projects and customer, they work to develop successful companies in its expansive processes in franchise. The success of this company has led to him has to be present in cities like Madrid, Barcelona, Valencia, Seville, Santander, Las Palmas de Gran Canaria, Valladolid, Mexico City and Buenos Aires.