On 22 and 23 October 2008 the strictly practical two-day seminar for yield management held in Munich for the first time. Bianca column wood – hotel business development on the 22nd and 23rd October 2008 will take place for the first time the strictly practical two-day seminar for yield management in Munich. The yield management is about strategic control of room capacities with the target occupancy and price increase. It is measured with the ratio of RevPAR (Reveneue per available room). In this seminar, participants will learn the operational implementation of the control of prices and availability at the hotel and in the distribution channels.
Learn all about the meaning and purpose of yield management, analysis, sales and profit targets and their strategic planning. Yield incoming reservation requests to increase, or, simpler rooms better, talk to higher profits, to sell the yield management aims. Everything is explained in practical case examples and supported by practical exercises. The recipe for success for the optimization Sales and profits is to connect the issues of electronic distribution of the operational implementation of yield and revenue management. The basics and field-tested tools on this exciting topic there in the seminar yield management”, an open, two-day seminar on 22 and 23 October 2008 in Munich with the following topics: meaning and definition of yield management, we bring this term to life. Structured analysis of product, price, location, market and competitors take what seat BAR (best available Council) into the dynamic pricing principle? Structured work processes in the yield management and concrete implementation in practice what data must be in the reservation are recorded systematically and permanently? The proven traffic light system in the manual”yield management targeted sales tools increase booking flow and rejected business in yield management on yield how availability control, excess booking factor, distribution channels, category sales, booking conditions, Upselling have what Criteria for the assessment of group and individual requests when the use of yield management software is well worth the two-day seminar will cost 690 plus 19% VAT. The Conference rates include lunch and refreshments and seminar materials. The seminar takes place at the best Western Hotel Cristal in Munich. Application possible under: go/yield_revenue_management_seminar_schulung for more information there are: Bianca column wood – hotel business development Stegstrasse 15, 60594 Frankfurt am main phone 069 / 21089808 fax 069 / 21089809 E-Mail: Web: