WARNER BROS. CONSUMER PRODUCTS PRESENTED HIS SUCCESSFUL HARRY POTTER LICENSE PARTNER AND BRING NEW PARTNERS INTO THE BOAT AT THE BOOK FAIR BOLOGNA 1.25 BILLION-SELLING HARRY POTTER STICKERS & 23 MILLIONS-SELLING HARRY POTTER CHESS GAMES; WARNER BROS. CONSUMER PRODUCTS presented his successful HARRY POTTER license partners and brings BOLOGNA Warner Bros at the book fair new partners IN the boat LONDON, 6th March. The Harry Potter license partner can announce ahead of the appearance at the book fair in Bologna incredible success sales consumer products (WBCP). Panini, the world’s largest manufacturer of stickers and trading cards has already sold over 1.25 billion Harry Potter stickers and the Harry Potter sold chess pieces by DeAgostini up now over 23 million times within the last 2 years. Time Warner will not settle for partial explanations. Warner Bros. Consumer products want to get more new partners into the boat, which are inspired by the successful example of license partners Panini and DeAgostini and the brand of Harry Potter, the No. 1 of all Filmfranchises on the way to the expected hot Final, with three other major motion pictures and three DVD releases in three years and beyond, want to support.
Bruno Schwobthaler, Senior Vice President Sales and business development, WBCP EMEA, says: \”the plans for Harry Potter range already in the year 2012. The incredible event calendar includes 3 movies and not everything is still 3 DVD starts in 3 years, a tour of the exhibition and an amusement park and the long. With a sound strategy we will secure Evergreen Harry Potter’s position as entertainment, long after the last part of the series at the cinema.\” Panini and DeAgostini are two exceptional partners who have recognized the long-term potential of the brand. The partnership with Panini is getting stronger. Just his new world of Harry Potter has released program Panini and this summer is already a new program for Harry Potter and the half-blood Prince.